Aaron is Aimpoint Digital’s Head of Data Science with years of expertise driving business value using data analytics. His background includes a broad range of disciplines, including serving in the military as a Naval officer, engineering, both experimental and theoretical physics, as well as machine learning and artificial intelligence.

Aaron has a deep technical knowledge of value-driving machine learning and AI techniques, as well as software design and development, deployment, integration, and ML Ops. His industry background has focused on the Manufacturing and Retail industries in the supply chain, inventory management, and demand forecasting.

Aaron is an avid traveler who enjoys spending time with his family in Atlanta, stock trading, playing guitar, and working on research related to machine learning, AI, mathematics, and computing-based projects.

Yash is a Principal Data Scientist with deep expertise in developing and implementing optimization and machine learning algorithms. Yash is particularly interested in helping clients derive value by leveraging data science and optimization techniques to solve practical problems.

Prior to joining Aimpoint Digital, Yash was an Optimization Research Scientist at The Optimization Firm, where he contributed to the development of state-of-the-art optimization solver BARON. Yash delivered workshops and tutorials, helping customers unlock the full potential of the company’s products. Before this, Yash was a Research Scientist at Rockwell Automation, where Yash developed novel algorithms for learning on streaming data, which led to six (pending) patent applications. Yash obtained his PhD in Chemical Engineering from Carnegie Mellon University.

Yash lives in Pittsburgh with his cats, Gigabyte and Purrogie, and his epidemiologist wife. He spends his spare time reading, listening to music, and playing racquetball.

Fun fact: Yash’s bucket list includes learning to swim. He has taken two semester-long swimming classes unsuccessfully but has not yet given up hope!

Ben Yopp serves as a Managing Partner at Aimpoint Digital and is responsible for growth, revenue operations, and strategy. He has worked to build Aimpoint into a multi-million-dollar brand that serves an array of clients, stemming from early digital start-ups to Fortune 100 organizations through best in market data and analytics services.

He has broad experience in business / digital strategy development and has worked extensively in the Financial Services and Healthcare industries. Much of his background has been focused on marketing/growth strategy, business impact analysis, digital transformation, and analyzing industry and competitive landscapes. Prior to joining Aimpoint, Ben worked for both Wells Fargo’s Wealth and Investment Management and US Bank’s Retail Payment Services business unit – leading digital sales and services design. Prior to this, Ben worked in consulting for PwC S& and Accenture Strategy, focusing on growth strategy, customer analytics, and digital strategy.

Ben and his family live outside of Charleston, SC. He is an avid fisherman and enjoys cooking, traveling, and exploring new restaurants with his wife and friends in his spare time.

Edward is a Senior Data Scientist at Aimpoint Digital with 9+ years of experience in price optimization and forecasting for retail businesses. He comes having built analytics and data science tools to empower operational decision-making. He brings a passion for analysis, forecasting, behavioral economics, and improving business performance through decision science methods.

Prior to joining Aimpoint, Edward worked as the Manager of Decision Science at ecoATM, building their data science and analytics team from the ground up for the finance department. Edward earned a Master’s and Bachelor’s degree in Economics from San Diego State University.

In his spare time, he enjoys traveling with his wife, gaming, hiking, and spending time with his kids.

Vishaal is a Data Scientist based in Chicago. He has a background in computer vision, natural language processing, deep learning, and reinforcement learning. Vishaal is curious about up-and-coming, niche data science techniques and is passionate about transforming them to provide business value to our clients.

Prior to joining Aimpoint, Vishaal obtained a master’s degree in data science from Duke University. During his capstone project there, he worked with a global cybersecurity client to build object-detection models that could detect phishing attempts on websites. Before Duke, Vishaal graduated from the University of Illinois at Urbana Champaign with a bachelor’s degree in chemical engineering.

Vishaal recently moved to Chicago and is really looking forward to exploring the food and sports scene there.

Fun fact: Many years ago, Vishaal won a lottery to attend soccer training camp by the Italian club AC Milan. He briefly met David Beckham there (for a few nanoseconds)!